With innumerable businesses out there
in the market, competition has grown manifold. Amidst prevailing market
condition, where customers are both informed and tech-savvy, it is paramount to
find an answer to the following questions, as they can determine the success
and growth of any business.
•
How efficiently your business tasks are
organized?
•
Is entire data pertaining to your business well
structured?
•
Are your business processes streamlined?
For long, business tasks were
performed by the human workforce. With evolving technologies, the workload and
stress of employees mitigated. And, in the contemporary world, when
technologies such as the Internet and automation has become an integral part ofbusiness’ functioning, things have drastically changed.
Today, traditional methods of
performing business tasks are not apt. Even traditional business solutions are
not helping companies in gaining competitive advantages. Thus, putting aside
all such traditional approach, companies have now started resorting to advanced automation
solutions, which are designed to help companies in streamlining
processes and eliminating all sorts of performance bottlenecks.
Value Creation Automation (VCA) is one
such world’s leading business solution, which is designed with unique features
that support companies in the structuring of data, organizing business
activities and streamlining entire processes with utmost efficiency.
Why structured-data, organized
tasks, and streamlined processes is pertinent to the growth of companies?
In the contemporary business scenario,
more than 50% (3.773 billion) of the total world’s population (7.476 billion)
are active internet users and over 37 percent (2.789 billion) of them actively use various
social media platforms. In addition, the unprecedented increase in
the use of smartphones has further revolutionized customers’ behavior and the
way businesses function.
We call a data-driven world. And the
credit for the same goes to the Internet, mobile phones and of course, the
various social media networks such as Facebook, Twitter, LinkedIn, YouTube and
many more.
Social media networks, which are being
largely accessed over mobile phones through the Internet, have become an
effective platform to establish a liaison between businesses and customers. For
instance, customers follow their favorite brand on Facebook and use platforms
such as Twitter to post their queries. And, in turn, businesses ensure they
reply to customer queries and keeps them informed of sales, discounts and other
various campaigns.
Every activity is virtually performed.
And, it is the data, which ensures — businesses are reaching the target
audience, strategies have been effectively implemented, customers are getting
value and in return businesses are gaining enhanced loyalty. Social media
websites are that great platform where customers and businesses from all around
the world interact and this entire process is driven by the data in particular.
On the other hand, organized business tasks and streamlined processes result in an enhanced visibility. And, when the
businesses activities and processes are visible, it facilitates enhanced
operational and production control.
It is imperative for businesses to
keep business tasks, data and processes in harmony as these factors help in an
exponential and a long-term growth of companies. It boosts decision-making
abilities of business leaders and also plays a key role in gaining the
confidence of employees as well as customers, suppliers, creditors, and
investors.
How VCA helps in the structuring of
data, streamlining of processes and in running an organized business?
It is simple, VCA helps in the
structuring of data, streamlining of processes and in running an organized
business through business process automation.
•
Automates diverse management aspects including
HR, Logistics, Inventory, Supply Chain, Finance, Marketing and all others.
Sports in reduced human intervention. Results in enhanced accuracy and
completion of business tasks within allocated budget and time.
•
Communication is simplified. VCA integrates
advanced communication channels such as SMS, email, Fax, Telephone, Voice mail,
Video calling and many more. Supports both horizontal and vertical
communication, it means, employees can directly communicate with the top level
management, Managers can assign tasks addressing a team-member by his or her
name and also track the task’s progress, without actually having to go. This
significantly helps in eliminating the performance bottlenecks and establishing a smooth workflow.
•
Ensures that every task is organized and placed
in proper sequence. Ensures uniformity in production even in the long-term.
Designed to help businesses in delivering finished goods and services within
the stipulated time.
•
VCA enables in delivering complete satisfaction
and value to customers. From placing the order, packaging, shipping to the
delivery of the order placed, VCA ensures value addition at every different
stage. Evolving technologies such as Geo-Tagging maps customers address and
thus results in accurate delivery. This plays a key role in building a
long-term business-customer relationship.
•
With the automation of business marketing
process, VCA helps in lead generation and an enhanced conversion rate
optimization. Businesses can make automated posts on various social media
platforms and connect with global customers. Additionally, promotions and
campaigns can be planned much in advance and the date for launch can be set at
a later date. Automated marketing has simplified business-customer
communication as well. Companies can send automated bulk emails to customers
and that too addressing them by their names. In the occasions such as birthdays
and anniversaries, businesses can send customized and personalized emails to
customers, wishing them. All these factors play a key role in gaining sustained
customer loyalty, which can lead to constant revenue generation.
•
Designed with evolving technologies such as
Cloud-based business solution, VCA keeps entire data not only protected but
also organized. This also enables Owners, Directors and other authorized users
to have instant access to entire business data, even on the go. Moreover,
besides supporting the desktop platform, VCA is also designed to help
businesses in performing business tasks through mobile phones and tablets. This
further adds to the flexibility of running business operations.
All the above-discussed factors keep
business data, tasks and processes in harmony, which ensures optimum utilization
of company resources. These support companies in growing sustainable both
internally and externally.
Why is VCA advanced than
traditional business solutions?
In one line, Value Creation Automation
(VCA) is advanced than many of the traditional automation business solutions such as ERPs, CRMs, and BPMs. It is designed to support in an integrated
business process management. It is not an individual process that is automated
by VCA, instead, entire business processes are streamlined.
It integrates communication,
information, data, finance, HR, production, operations, inventory, supply chain
and all other business aspects. Thus, every different business aspect is
consolidated and is brought at fingertips of the leaders.
It is not that ERP-based business
solutions are not being used, but yes, the demand for such traditional business
automation solutions have definitely receded.
And, following are the main reasons
for the same.
•
The rigid structure and the inability to
integrate with new process requirements.
•
ERP-based business solutions or any other such
traditional business application are not much helping companies in gaining
competitive advantages.
•
Traditional business automation solutions such
as ERPs, CRMs, and BPMs involves extra cost while updating the system and
training employees to operate the same. And, it leads to cost-overrun.
This is not a generalized perception.
This is a fact, based on reports, which reveals many business leaders across the world do not want to invest in ERP-based
business solutions any further. As a result, ERP, CRM, BPM and all
other traditional solutions, which had a glorious phase for a long time, have
now got dim.
On the other hand, advanced business
process automation solutions such as VCA possess a unique design that is
flexible. Owners and Directors can quickly customize VCA and integrate it with
new process requirements.
Besides, incorporating proven technological
models, mentioned below, VCA adds to the ease of carrying diverse business
tasks and also helps significantly in reducing overall operational costs.
•
SaaS - VCA is based on a Software-as-a-Service
(SaaS) delivery model, which is recognized by business leaders across the
world, for its abilities to sharply reduce the cost incurred in running overall
business operations. SaaS adds to the flexibility of performing diverse
business tasks. Owners, Directors and other authorized users can control business
processes and operations from even on the go.
•
Six-Sigma and Lean Management - Other business
models that make Value Creation Automation (VCA) cost-efficient are Six-Sigma
and Lean Management. Incorporating these models, VCA enables companies in successfully
identifying the non-value adding tasks and eliminating them. Moreover, they
play an essential role in minimizing the error-rate, maintaining uniformity in
production and in achieving enhanced accuracy in business tasks being
performed.
VCA is cost-efficient as it is
designed to implement tools and methods that enable companies in achieving the
common organizational goal within allocated budget and time. Unlike CRM, BPM or
any other ERP-based business solution, VCA does not make businesses invest in
updating the system at regular intervals. It is designed with an
inbuilt-development mechanism, which enabled by SaaS, which enables automated
update of the system with innovating technologies, at regular intervals.
With all these diverse factors, it won’t
be an exaggeration to say that advanced business automation solutions such as
VCA deliver value to both businesses and customers. It can ensure a sustained
growth and a sound return-on-investment (ROI).
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